Research an industry- SURF, SKATE OR SNOW.
1. What are the dominant brands?
Investigate the known brands.
2. What are the alternative, less known or more obscure brands?
Collect logos and promotional images and save in a folder in your documents.
Collect info and save in a another folder in your documents.
3. What visual identity do the above brands use?
4. How does their logo reflect their personality and product?
5. Who is their target market? are they successful?
6. What are your favourite brands? Why?
7. What are your least favourite brands? Why?
8. What are your favourite examples of branding and why?
9. What are your favourite examples of branding and why?
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